Arraial D’Ajuda lies on one of the most beautiful stretches of coastline in southern Bahia. This tropical paradise was first discovered by hippies in the early 70s, a post-Woodstock generation that travelled the world and found in Arraial an alternative way of life with new values. These same people are now the owners of the friendly, rustic inns that are so common in town, many of which were built as extensions of their own homes.

The streets of the town are unpaved, and lined with small, rustic inns and charming restaurants, that blend perfectly with the town’s carefree ambience. It’s as easy to find a Japanese sushi as it is to taste one of Bahia’s famous seafood stews known as moquecas. A pedestrian district known as “Broadway” is a must in Arraial with its many bars and restaurants where tables are set up right on the sidewalk. The variety of foods available is almost as great as the variety of music.

From high a top the cliff on which Arraial is located, there is a panoramic view of the Discovery Coast, and the town’s unique charm brings together people from all over the world, especially the international jet set, who have adopted Arraial as a home away from home. The daily routine in Arraial is completely out of the ordinary. The shops only open in the end of the afternoon and close at about midnight. People dress very informally and it’s considered completely normal to go shopping in a bikini or even to go to a nightclub wearing shorts. And just when you think the town is settling down for the night, the party is just beginning with luaus on the beach and dancing until the early hours of the morning.

Since the last 4 years the property market in Arraial D'Ajuda is booming. Property appreciation is sky high and according to our research this trend will continue for the next years.